Every website owner wants their website to be on the top rank of Google search results for the keywords that refer to the theme they are using or talking. What we need to realize that obtaining and retaining the top ranking in search results require some perseverance. A proverb says’ in every difficulty, there is always a chance “. No matter how difficult the steps that must be taken, you will get through them if you have the will to learn. Let’s check them out!
If you are a website owner, then you must know the four important tips below:
Tip # 1: Keyword Research
Graphics, audio clips, and video can make a website looks interesting, but unfortunately, these things are not searchable by search engines. The search engines know a website through keywords used. As a website owner you need to know which keywords that are most relevant to your business and once you know, you should use them. There are several keyword planners that you can use in doing research. Keyword research will help you find the word or phrase that will facilitate the search engines in detecting your website. Keywords have to be able to explain what you do and where you should do. Keyword research will help you to know what your target customers type in the search box when they are searching for products or services that are similar or related to what you offer. Remember once again, keyword is more important than all graphics, audio clips, and videos in the eyes of search engines.
Tip # 2: Use SCHEMA
SCHEMA, commonly called data structure, is a form of HTML code that is used by search engines to recognize the important information from a website. SCHEMA allows search engines to determine your business name, contact information, and location. SCHEMA is a thing that should not be overlooked in building a website. SCHEMA is a complement to SEO Website Analysis Tool, where a combination of both will help any website owner to determine the right path for the development of the website.
Tip # 3: Providing Quality Content
You need to write content regularly on your website so that search engines can always find your website. WordPress is a popular blog platform for a variety of business today. With WordPress, you do not need to be a genius to write and edit contents on a regular basis.
Tip # 4: Use the Footer of Your Website
Footer is a blank section at the bottom of the website. If utilized optimally, footer can increase the number of visitors to a website. Footer website can serve as a place for HTML code. You need to ensure the amount of HTML code remains in normal quantity, because too much code will slow down the performance of your website. Knowledge of how to use the four tips above will help you in increasing the visibility and rank your website. You may take a few months but do not ever give up.